Branding, art direction and campaign for Rubí Jove, youth services of the Rubí City Council. The aim is to create a design with a narrative where the protagonists are the young people, and to include characters and elements that are directly related to their language.
Through the use of images of the same young people taken in photo booths, we create fresh communication that connects them directly to the city.
Client: Ajuntament de Rubí